Ninja Success

10 Rules For Startups

Misanthropy Today writes a humorous and informative response to Jason Calcanis and Mark Cuban’s posts about rules for startups. Not only is this a funny look at startups… there is a lot of wisdom here!

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Goals That Deliver Results

Goals That Deliver Results – Set And Pursue Four Types Of Goals To Achieve Champion Results
By Jon L Iveson

When I interact with corporate and individual clients, I find that the vast majority of people understand and truly believe in the power of goal setting. However, most people do not effectively implement goal setting in their life and business to create champion results and build champion relationships. The gap is in the application of the goal setting process, not the knowledge and understanding of it.

Thus, I want to provide you with a recipe for applying the goal setting process to create greater results, fulfillment, and reward in your life and organization. Proper implementation requires a certain amount of your time, energy, and focus, but the results are worth it. This required time, energy, and focus is just a small fraction of the time, energy, and focus available to us all any given day, week, month, or year.

The Four Types of Goals that Deliver Results

1. Set Life goals – Mark Victor Hansen suggests that we should all have many goals, not just a few. I resisted this idea at first but have come to realize the power of having many life goals. Mark Victor Hansen specifically recommends 101 life goals. As Former College Football Coach Lou Holtz says “If you’re bored with life – you don’t get up every morning with a burning desire to do things – you don’t have enough goals.” These long-range life goals are the Magnetic Force in your life.

Your life goals define the mountain summit for your life. Jim Collins’ concept of the Big Hairy Audacious Goal (BHAG) provides the same for organizations. These goals represent the achievements and contributions you and your company wish to make in this world. You life goals should be grand and inspiring! They have the capability of magnetically pulling you out of a rut or challenge and help you find a way forward. I often recommend that people start the process of setting life goals by completing my Lifetime Contribution Award exercise.

2. Use 3 to 7 year goals as targets in the right areas of your life and business. These are your targets or intermediate goals that act as rubber bands in pulling you forward. They must be set correctly in order to create the right tension, but not break you. These intermediate goals are the Physical Pull in your life.

These 3 to 7 year goals function as base camps on your journey to reach your mountain’s summit. These goals are not simply extensions of your current reality. Yet, they are inspiring challenges within your sight that pull you forward. They help guide you and your organization as you seek new knowledge and implement new ways of being. These goals help you to expand your boundaries of acceptable risk on your journey.

3. Set short-term SMART goals to extend your current reality. SMART goals are Specific, Motivating, Measurable, Attainable, Relevant, and Time-bound. These drivers are extensions and improvements of the current reality and create believe in and momentum for growth. These SMART goals are the Physical Push or Drive in your life.

Too often, I find people and organizations just focus on short-term goals. Short-term goals alone are only so effective. Thus, many people get frustrated with their goal setting process. When short-term goals are SMARTly set and used in conjunction with the other three types of goals, people gain renewed excitement about the power of goals and the goal setting process.

4. Leverage the Breakthrough Goal to generate new energy, thinking, ideas, and improvements. The breakthrough goal is neither a linear extension of the past nor is it a linear projection to the future long-term goals or future vision. It is the opportunity to tap potential or build capacity to create Magic for the organization or individual. The breakthrough goal is about creating POWER that amplifies the force of the other goals.

Periodic breakthrough goals create magic through the Power of Compound Interest and the Power of Exponential Growth. It is the consistent setting and pursuing of periodic Right ENERGY Breakthrough Goals that we appropriately focus time, energy, and effort to deliver interest beyond the principal of our SMART goals. Over time, this compounding effect will lead us to find our X-factor that results in exponential growth.


The true power of goal setting comes when you set four types of goals. These four types of goals should be aligned to create right results for you and your organization. Make the commitment now to create enough margin in your life during the next several weeks to set these four types of goals. Then, be steadfast in spending a small fraction of your time, energy, and focus in working those goals to create Champion Results and build Champion Relationships!

About the Author:
The Champion’s Coach, Jon L. Iveson, Ph.D. has spent much of the last twenty years learning, applying and teaching the components, strategies, and tactics of champions. Jon’s coaching programs help people create Champion Results and build Champion Relationships using his ENERGIZING goal setting process To receive a FREE copy of 36 Powerful Leadership Questions that Champions use to fuel their BREAKTHROUGHS, visit

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Blogging Is Not a Get Rich Quick Scheme

I joined Entrecard a few weeks ago, and thanks to dropping my cards and being dropped on, I’ve been seeing many more blogs than usual. The blogs I am reading regularly now cover a wide range of topics, from parenting, to books, to funny videos. But of all these new blogs I am discovering, A large percentage of them are “Make Money Blogging” Blogs. Another popular category is “Watch Me Make a Million Dollars In One Year Blogging”.

ProBlogger Reality Check

I would like to suggest, that if you are a blogger hoping to make a living from blogging, and especially if you have one of the above mentioned type of blog, that you take a look Darren Rowse’s article A Reality Check about Blogging for Money over at If you are not familiar with Darren Rowse and his ProBlogger site, you probably haven’t been blogging for very long. Darren is THE ProBlogger, the one who made the whole idea of blogging for a living a reality. His site is full of information that every blogger should read. In short, he knows what he is talking about.

In his Reality Check post, Darren Rowse points out that he didn’t get to be a ProBlogger overnight. It took YEARS! Years of multiple part time jobs and blogging into the wee hours of the night. Years of studying SEO and figuring out the best way to monetize his blogs (at one point he was posting over 20 times a day!) Even now he blogs 40 to 60 hours per week. And is he making a million dollars a year? Well Darren isn’t saying, but according to the Wall Street Journal he earns over $250,000 per year. Not a bad income, but not even half way to a million dollars.

Now does this mean you should quit blogging and give it all up? Certainly not. It just means that, while there are some bloggers who rocket to success in a very short time, for most bloggers it is a long hard haul until you are making enough to cover your hosting costs!

A Blog Business is Just Like Any Other Business

The trick to being successful and profitable in a reasonable amount of time, is to look at your blogging business just like any other business. Especially at first, you shouldn’t be worrying about how to fit another widget onto your website, or how to trick people into clicking on your adsense ads. Your first concern should be to deliver a quality product that people will want to buy, (or in this case, read). Pick a topic that people are interested in, and learn how to write well. Spend some time on your posts and deliver information that people will find useful. Find some way to differentiate your blog from all the rest. Is it your writing style, your point of view?

Market Your Blog

Once you have a quality product, work hard on marketing and finding readers. This is when you worry about keyword optimization and SEO. Become active in some social sites, post in forums, comment on blogs you like. But don’t ever, ever spam.

Learn From Other Bloggers

I know that when I see someone in my niche who is doing really well, my first feeling is jealousy and I want to find fault in their blog. But I know the smart thing to do is to study what they are doing well, and see how I can use that knowledge to improve my writing or the look of my site.

Don’t Quit Your Day Job

Know that your blog is like a baby. At first it is going to need your time, attention and money to grow and thrive. Then gradually, it will become self supporting, it will still need lots of time and attention, but hopefully it will be paying its own way. And then the day will come, when your blog is making you money. For most of the off line businesses I have consulted with, this process, from totally dependent baby to profitable business is about 3 years. It is interesting to note, that Darren says “the average age of blogs in the Technorati Top 100 was over 3 years.”

You Can Be the Exception to the Rule

Create a quality product, market it well, and then hope for more than a little luck. Just maybe, your blog will be the next big thing, the exception to the rule, and you will become the millionaire blogger!